New Feature: Filter

Have you ever wondered…

  1. What search terms are Canadian visitors using to find my site?
  2. Which US states do I get most traffic from?
  3. Which pages on my site are most popular with visitors from London, England?

Our new “Filter” feature makes it easier for you to answer these questions and many others too. Let’s look at an example…

Keyword Analysis – Filter

Click “filter” on the Keyword Analysis page to access the available filters for this statistic.

The available filters will be displayed like this:


Use the “search term” filter to isolate keywords (or groups of keywords). In the example below, a bakery website uses this filter to examine those keywords in their stats which include the term “cake”.


Use the “entry page” filter to identify which keywords result in hits to specific entry pages (aka “landing pages”) of your site. In the example below, we examine which keywords result in hits to the Spanish language landing page on the bakery website.


It’s also possible to combine filters. For example, our bakery can examine all keywords containing the term “cake” which result in hits to the Spanish language page on their site. They simply apply both the “search term” and “entry page” filters to their stats like this:


Use the “pageviews per visit” filter to exclude bounce visits (visits with only a single hit). This helps you to identify keywords which result in visitors viewing two or more pages of your site.

Bounce visits occur when a visitor enters your site then “bounces” away again having only viewed one page on your site. (Although often considered a negative, bounce visits may not necessarily be a bad thing… but that’s a blog post for another day ;))

Use the “labelled visitors” filter to isolate the keywords used by the visitors you have labelled within your StatCounter project (Note: the “labelled visitors” filter is hidden if you haven’t yet labelled any visitors in your project).

Use the “country” filter to review the keywords used to find your site by visitors from a specific country.



Filters are available on all of the most popular stats pages on StatCounter, and some stats pages have extra filters relevant to the stat in question.  We’ll be continuing to expand the range of filters available as well as the stats pages that are covered by filters.

Feedback Please!

We would be really grateful if you could take some time to have a look at the new filter options. Let us know what you think. Any questions on what the filters mean? Any confusion on interpreting the stats? Is there another filter that you would find useful? What other options would you like to have available?

Your feedback is vital and will be used to refine and improve this new feature. Thank you folks.

– The example bakery site and related stats used in this blog post are entirely fictional.
– The filter feature is under ongoing development – expect changes and additions.
– Question 1 above can be answered by going to “Keyword Analysis”, filter by “Country” and select “Canada”
– Question 2 above can be answered by going to “Country/State/City/ISP”, choose the “State/Region” option, filter by “Country” and select “United States”
– Question 3 above can be answered by going to “Popular Pages”, filter by “Town/City” and select “London, United Kingdom”


  1. Great stuff!


    Can you label IP addresses you know are friends and family and then remove them from the results to get a better idea of traffic from strangers (ie potential new clients)?


  2. This is a wonderful feature, it has really helped me understand my visitors very specifically. I always wished if there was a feature like this and it is here now. I have been using it for past few days and really liked it very much.

  3. i am doing seo for my website: now.i wonder someone can teach me how to use the statcourter to check IP.

  4. its a great feature
    there’s no IP filter?
    I do as you said, but did not succeed.I do not know what went wrong.

  5. It is one of the most useful StatCounter feature and will change the way of business.

    Union Budget 2013-14

  6. StatCounter provides great new feature filter for most of people and webmasters/bloggers April Fools Day 2013

  7. I am using statcounter in my all blogs. It is must have counter to know exact stat of my blog on IPL 2013 website.

  8. Please, let me know if this counter can get e-commerce metrics too. I like your product, but i’m looking for one that can get e-commerce metrics also. 2013 IPL

  9. It is very nice feature of Statcounter for providing feature filtering. It saves time as well as money to enhance the stats filteration Holi 2013

  10. I am also using this on my blogfeature of Feature Filter since StatCounter launched it.

  11. Please, let me know if this counter can get e-commerce metrics too.

    I like your product, but i’m looking for one that can get e-comemrce metrics also.


    eCamisetas Team

  12. Hey Austin Oblouk, you asked for good features but there is already mobile stats and average visitor available, besides iphone an android app is also needed!

  13. Hi,

    Thank you very much for adding this feature. It will be very helpful to get specific report.

    Thanks again.

  14. Love the new addition! Some things I’d love to see:
    1. iPhone App
    2. Mobile Stats (In which case I could use this and make an app)
    3. Unique Visits to page loads ratio
    4. Avg visitor time

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