Google Keyword Problem

Have you noticed “Keywords Unavailable” in your StatCounter reports?

Unfortunately, this is due to a decision by Google to withhold this keyword information.

Since 2011 Google has been steadily expanding its policy of withholding keyword data for organic search. This means that website owners and professionals have limited access to the keywords used to find their sites. While we at StatCounter can’t undo what Google has done, we have added a new feature to our service to maximize and streamline access to available keyword data.

We have integrated Google Webmaster Tools (GWT) keyword data into our reporting. This means that you, our members, can have efficient, streamlined access to all available keyword data.

You can read more about it in our press release here.

How to link your StatCounter account with GWT

To integrate your GWT data into your StatCounter account, here is what you need to do:

  • Log in to your StatCounter account
  • Click the “Wrench Icon” beside your project name.
  • gwt-wrench3

  • Click “Import GWT Data”.
  • import-gwt

  • Finally, follow the steps outlined on the page to link StatCounter with your GWT account.
  • import-gwt-page2


New Keyword Analysis Options

After you have completed the steps above, the Keyword Analysis Stat will now have 4 new options as outlined below:

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1. StatCounter Only

This is the usual Keyword Analysis stat.

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2. Google Webmaster

This shows the GWT keyword data only. Note that the stats are presented in the familar StatCounter style.

3. Comparison

This shows the GWT keyword data alongside the StatCounter data. You can look at each keyword and compare direct StatCounter data with indirect data collected from GWT.

4. Merged

The ‘Merged’ option includes the standard StatCounter data but redistributes the Google portion of the ‘Keywords Unavailable’ data according to the spread of keywords in the Google Webmaster Tools dataset.

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Email reports will automatically include this merged data.


New Stat: GWT Data

Finally there is an entirely new stat called GWT Data which is based solely on the GWT keyword data. It shows you the clicks, impressions and positions of your keywords.

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You can click the drill down link beside each result to see how individual keywords have performed over time. See a sample graph below.

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We hope this new addition to your stats is useful. Please share your thoughts, comments, questions and suggestions below.

196 comments on “Google Keyword Problem

  1. Hi Statcounter team, that was a good idea with practical implementations. When Search engines withholding keyword data and we site owners have limited access to the keywords used to find our sites, every idea for allowing us to access and integrate keyword data is highly appreciated. Thank you.

  2. As always you guys here at StatCounter are miles ahead of everyone else. I have been using you guys for years and you just keep moving forward with new improvements all the time.

  3. This is FANTASTIC NEWS! Statcounter will be fully useful again! I don’t know about the rest of you but I found it very hard to find this information in my webmaster control panel so this is going to make keyword info not only more useful but way more accessible. Thank you!

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