Statcounter November 2019 Newsletter

SEO is getting harder & how to optimize for conversions.

Search engine optimization is getting harder as Google sends less and less traffic to websites from its search engine results pages. Our latest guide show you how to find opportunities within Google’s SERP features to optimize and encourage more clicks to your website.

Professional photographer and digital marketer Jen Kiaba shows you how to optimize your photography website for conversions with these conversion best practices.

As always, we welcome feedback and discussion from the Statcounter member community. If you are an active Statcounter member, you can now comment directly on articles on the Statcounter website.

 


 

Learning Center

SEO is getting harder. What can you do about it?

SEO is getting harder. What can you do about it?

Don’t rely on traditional organic search results alone for clicks to your website. Learn how to optimize for Google’s Featured Snippets, Local Pack, Knowledge Graph, Top Stories and more

View Guide

 


 

Exposure

How to optimize your photography website for conversions.

How to optimize your photography website for conversions.

Turn your website visitors into loyal customers with these conversion best practices from professional photographer and digital marketer Jen Kiaba.

View Guide

 


 

Further Reading

What we’ve been reading this month from around the web.

Why User Experience Is becoming more Important in SEO
As search engines continue to update their algorithms and become more human-centred, the boundaries of traditional SEO continue to blur. Emily Gorman from content marketing agency Foundation explores the connection between SEO and user experience.

Featured Snippets: What to know & how to target
Britney Muller shares the results of the latest Moz research into featured snippet trends and data, plus some fantastic tips and tricks for winning your own.

How to curate sitelinks to increase conversions
Conversion optimization starts before visitors get your site, especially for mobile searchers. Derek Gleason from ConversionXL shows us how to manage sitelinks to increase conversions.

10 ways to use exit-intent popups to improve UX
Kim Flaherty of Nielsen Norman Group shows us how exit-intent popups can provide a good customer experience and offer benefits to users who are about to leave a website.

The photographer’s complete guide to Pinterest marketing
Jen Kiaba shows how this visual search engine and social network can be leveraged to drive awareness, traffic, and sales or bookings to your photography website.

 


 

54 Comments

  1. Well, yeah. You’re right. SEO is getting really harder than it was a few years ago. With all that AI-based Google algorithm updates you should work on your SEO staff really more creative and less technical. Even though the technical side is still very important too.

  2. I think we should focus on providing better content and focus less on SEO now, as SEO will become useless in future as search engines become more powerful.

  3. I agree, SEO is really getting harder by the day. The strategies that used to work previously are now redundant.

  4. Hi!
    Thanks for your article on How to optimize for conversions. It was really helpful.
    SEO is indeed getting harder by the day 🙂

Comments are closed.

Try Statcounter free for 30 days

No credit card required. Downgrade to the free plan anytime.

Try it for FREE!